Landing page conversion, examples, anatomy and tools

I’ve roasted 850 landing pages in 2.5 years. Here are the 15 most common mistakes (and how to fix them)

Mistake 1: No pain Explanation: The visitor does have the problem you solve. But doesn’t feel the pain acutely and leaves Fix it: Use the pain-agitate-solution framework to evoke the pain and drive conversion Example: Mistake 2: Objections not addressed Explanation: The visitor has objections and doubts but they’

Conversion Rate Optimisation

Why is my landing page not converting? 8 things to check first

You want to know why your landing page isn't converting. The answers should be obvious, but you're struggling to make changes and life sign ups. Let's run though a few things you need to consider, including a couple you might have missed. It is.

Social proof

Social proof - the ultimate guide for SaaS

A guide to social proof for your SaaS business

Increasing conversion

High converting SaaS landing pages

Turn your meh SaaS landing page into a high-conversion machine with this simple guide.

Landing Page Anatomy

SaaS landing page sections

Landing pages sections Heros Annotated teardowns of landing page Heros (the first element outside of navigation) from leading SaaS pages Social proof: client logos Client logos are a great form of landing page social proof. Examples of client logos on SaaS landing pages are coming soon. Annotated screens What: Images

Conversion Rate Optimisation

What is the definition of landing page conversion rate?

Defined: landing page conversion rate.

SAAS landing page

Free SaaS landing page template

If you're building a new SaaS landing page, or refining your own, a SaaS landing page template is a great way to start. Here's my 100% free SaaS landing page template that you can duplicate or copy. It's built in one of my favourite

Landing Page Roast

[ROAST] Email Octopus's 50,000 customer landing page

Landing Page Roast

[VIDEO ROAST] Orbital's landing page. A real customer roast 👀

https://www.youtube.com/watch?v=_9MYOnvH62I

Landing Page Roast

[VIDEO ROAST] FeedHive's landing page

Landing Page Roast

[VIDEO ROAST] Sparrow Advisor's landing page

Landing Page Roast

[VIDEO ROAST] Gumroad's controversial landing page

Landing Page Roast

[VIDEO ROAST] Linkology's landing page

Landing Page Roast

[VIDEO ROAST] Hello Benji's landing page

Landing Page Roast

[VIDEO ROAST] Hotjar's new landing page

Landing Page Roast

[ROAST] Buy Me A Coffee's awesome landing page: a teardown

In my new series of landing page reviews, I'm using image annotations to point out and explain the main ideas and concepts on leading landing pages. Today's page is Buy Me A Coffee. I'm Olly and I help founders turn more visitors into customers

Built a sexy new feature? 🕺🏻 Yeah you're going to need to announce that

If you're following product led growth, you need to ensure your new features are announced fully. Don't fall into the trap of constantly pushing new features ❌ Give them time to breathe, set out the benefits and announce them to your customers and leads. And make sure

SaaS activation

Users signing up to your product but not using it? Here's how to activate them

You have a user activation problem 🤬 Did you know that only 20% of visitors that sign up to your product or service go on to use it in a meaningful way, ie activate. If you're facing this issue you have a 'leaky funnel' and it'

Resources

I audited 100 SaaS landing pages. Here's what you need to know

I manually reviewed 100 leading SaaS landing pages so you don't have to. Click here to download your free SaaS landing page audit.

Landing Page Roast

[ROAST] Bannerbear's $25,000 MRR landing page

Bannerbear is now generating $30,000 monthly recurring revenue. A high-converting landing page is key to their success. Here's what you can learn from it. (Remember to review the page first here) The benefits based headline The Bannerbear headline focuses on the benefits. What you can achieve with

Landing Page Roast

[ROAST] Tella's beautiful landing page

Tella is a Loom or Vidyard alternative with two key differences. 1. many more filming, layout and background options 2. Filming with clips - allowing you to record them once, and re-use and remix them, so you can scale. They also have a beautiful landing page. First, click here to

Landing Page Anatomy

You need to show your visitors life before and after your product. Here's 5 examples

Rather than highlighting different elements on a single landing page, I am going to show you one common element across multiple leading SaaS landing pages. This is a proven element that you can add to your landing page to turn more of your visitors into customers, and improve your marketing

Landing Page Roast

[VIDEO ROAST] 🦙 Llama Life is the BEST landing page of 2022 (How it hit $5,000 MRR)

Llama Life is my favourite landing page of 2022 so far. Llama Life is a calm productivity tool from indiemaker @threehourcoffee that has just crossed 800 paying customers, approx $5,000 MRR. So what do I love about it? A lot. Watch my latest video to see some of the

Landing Page Roast

[VIDEO ROAST] You'll love the Popwork SaaS landing page. Here's why.

I love the popwork landing page and I think you will too. They've implemented proven techniques to increase landing page conversion including: * Use cases by buyer persona * A focus on benefits-based language * Comparing the cost against doing nothing * Embedding the sign up form in the landing page * Concise,

Video

[VIDEO ROAST] Landing page face off: Nomad Cooks vs Yhangry

🥦🔪Uber for personal chefs: Yhangry just raised a $1.5million seed round from leading angels in London, Nomad Cooks is the bootstrapped alternative. Both have great landing pages. But what would I change to increase conversion, and what can you learn by comparing the two? Let's find out.